I think High On Fire's Matt Pike is one of the most important guitarists ever in heavy metal. He's come up with a truly "signature" sound that's all his own, which is no easy thing to do these days. Using classic Black Sabbath and Motorhead as templates, he's engineered High On Fire into a rough and gritty beast that is not quite doom metal, definitely not thrash, but able to appeal to fans of either style.
High On Fire's last album Death Is This Communion struck many as a little bit too "composed" and lacking the spontaneous roughness that made early records like Surrounded By Thieves so classic. The good news is that spontaneity and rough-edged rawness has returned on Snakes of the Divine. Matt's guitar sound in unfettered and the bass/drum assault of Jeff Matz and Des Kensel provides the pummeling attack you'd expect from these guys. Yet the music retains a sense of dynamics, with some subdued and even melodic bits merged with the furious sludge.
Phony scenesters are already accusing High On Fire of "selling out" because Snakes Of The Divine is on a big label and the band is touring with Metallica in Europe this spring. Ignore such ignorant rubbish and pick this up if you like a sizable portion of "heavy" mixed in your metal.
This review is available in book format (hardcover and paperback) in Music Street Journal: 2010 Volume 3 at lulu.com/strangesound.